Superwomen’s 10K

Bringing competition to the streets.

ABOUT

Superwomen’s 10K is a women’s competitive run created by Pinkathon. As the fastest growing category of the Pinkathon, the 10K distance required its own position in the fitness world.

ROLE

G.A.S created the identity and suggested a visual culture for the race. The icon is inspired by something that is instantly recongnisable at a collective level to communicate an aspiration to push ones boundaries in the spirit of competition.

Logo-01.jpg

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

CREDITS

Identity Design : Devashish Guruji

SOLUTIONS

Branding and Identity

PROJECT

Pinkathon
2020
Fitness, Marathon

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